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Archive for the ‘Search Engine Optimization (SEO)’ Category

Millions searches are going on right now from Google to Bing and everything in between. If only we knew what they were searching for, we could increase traffic to get the best impact with every article or blog post. Several major search engines provide a way to look at the search stream to find the most popular search topics, keywords and or tags.  Here are a several resources that will help you increase your search rank along the way.

1. About Ask.com: IQ
   Weekly updated hot search lists.
2. Dogpile SearchSpy
   Up to the minute search information.
3. Google Trends
   Hottest 100 searches on Google.
4. Google Insights for Search
   Compare search terms against each other for a better keyword effect.
5. Google Trends for Websites
   Google Trends for website traffic data. Type in a website address to see visitors by region and related sites visited.
6. Google Hot Trends
   The top 100 fastest-rising search queries right now (U.S. only). Updates throughout the day.
7. The Lycos 50
   Top searches at Lycos each week.
8. Yahoo Buzz Index
   Hourly update of the top searches throughout Yahoo.

Additional Resources:

1. Yahoo Keyword Selector Tool
   Advertise your business in search results on Yahoo! and other popular sites.
2. Google Adwords Keyword Tool
   Use the Keyword Tool to get new keyword ideas.
3. dWoz Search Phrase Lists
   Compiled lists of keywords and search phrases, sometimes with commentaries and ternds.
4. Search Engine Watch
   Great resource for all things search engine.

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Search Engine Optimization plays a major role in getting your website indexed. Search engines have ‘bots’ that crawl your web pages and if you have implemented SEO techniques then you have a better chance of getting indexed quickly.

After viewing your website, the search engine direcory keeps a cached copy of your web pages in their index. That means that they make a reference copy of every page and keep that in their records. When a user starts searching with a particular keyword, it is capable of displaying a list of relevant web pages. The higher your search engine indexing level the easier it is for potential visitors to find you.

First your website should have quality content and good navigation along with regular maintenance. All links should work properly. Use solid keywords in your title and post to help gain more SEO traction. Updating your content regularly is a must, especially if you are a blogger.

You can also submit a sitemap to Google’s Webmaster Tools and Google will give you some insight. Once your site is verified with Google Webmaster Tools, this will help you get indexed more quickly as well. If it is a new site, then you can get your site on the map a little quicker with this tool.

As I have mentioned in previous posts … after that, it’s all about the back links (see previous post). The more quality links and back links you have, the higher the page rank that will be offered by the search engine.

Another method is posting in forums and commenting. They are both easy ways to gain backlinks. Join a forum that is related to your website and post content with your name and link to your site. Search engines access all well known forums on a regular basis, so they will pick up your back links quickly.

One more process to help SEO is blogging as most of us are aware. Since search engines thrive on new content, these type of sites are indexed very quickly. There are many places you can create a free blog such as WordPress and Blogger.

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I was curious today as to how Google Bots were seeing the SBTV.com website.  So, I got on Google and started searching for a free SEO testing tool.  I came across one that did require me to register, but it was worth it.  I found this site called SEOmoz that had a SEO test tool and so much more.  (I had some issues with their test tool and found another – I’ll tell you about that in a minute)  In the process I found this SEO Quiz – Show What You Know About SEO.  I am so happy I found this quiz.  It was 75 questions long and when it was over, I had all of the questions with my answer and the correct answer laid out for me with explanations. Unfortunately I only scored a 42% for now, but with these results, I can improve my score through reading more!  I am so excited to improve my SEO abilities.

As for their tool, when you are a free user on their site, you can only use the tool once per day.  I made a mistake the first time around and found out I could not re-do my crawl after without paying the $79 Pro Membership fee.  I did find a completely free tool though that worked well and gave me detailed results about my site.  Not quite as detailed as I would like, but hey it was free and I got my answers.  The site’s name is MetaMend and the SEO Test was a free SEO analysis of my site.  The results were fair and covered all of the major bases of SEO, so I do recommend it.  Plus it does not limit you to 1x per day.

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